Global Leadership | Business Scaling & Growth | Product Strategy & Execution

Mark Lukianchuk

Transformational technology executive driving B2B SaaS growth through visionary leadership, customer success, and Intentional Revenue®.

FinTech • MarTech • Retail • Wholesale • Vertical Software

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Mark Lukianchuk

Mark Lukianchuk

"Mark's understanding of the market, the vision he developed as a result of that understanding and then his focus on execution, was exemplary."
"He provides visionary leadership for his product portfolio with a focus on the business value impact for our customers."
"His passion to do the right thing while not shying away from tough decisions makes him the right person for a company looking for a results oriented leader."
About Me

Scaling B2B software companies through strategic leadership

Visionary, strategic technology executive and transformational leader who delivers exceptional results for high-growth through mature-stage B2B software companies.

Equally adept at strategy and execution; he excels at building and coaching top-performing teams that challenge status-quo thinking and embrace innovation. Turnaround and growth expert with broad expertise across payments, eCommerce, and transactional systems.

20+ year legacy of scaling GTM and products for $20-50M+ B2B SaaS software businesses, transforming operations, people, and performance while pioneering innovative product strategies.

Leadership Focus

General Management & Global Leadership

B2B SaaS

20+ Years Experience | Atlanta, GA

Strategic expertise in scaling GTM, product management, customer success, and revenue operations across diverse B2B software categories including ERP, CRM, payments, and commerce solutions.

Professional Experience

Career

Cyncly

Atlanta, GA

General Manager

Current Role

Lead P&L and executive team focused on transformative growth strategies for B2B ERP, CRM, and Payments solutions.

Aurea Software

Austin, TX

SVP & GM, Future of Commerce & IT Portfolios

Transformed the company into an industry leader of B2B commerce and IT solutions. Scaled operations, led significant revenue growth, and pioneered product innovation strategies.

TechCXO

Atlanta, GA

Partner, Payments & Executive Operations

Guided startups and growth-stage companies to increase revenue and profitability through strategic advisory and operational transformation.

Augustus James

Atlanta, GA

Owner & Principal

Provided consulting for growth-stage software companies focusing on go-to-market strategy, product management, and revenue operations.

ACI Worldwide

Naples, FL

Senior Vice President, Software Product Management

Managed a $800M payments software portfolio. Led product strategy, market positioning, and customer success initiatives across global markets.

CA Technologies

New York, NY

VP & GM, ERwin Business Unit

Led a $4B+ global business unit. Oversaw product management, sales strategy, customer success, and P&L responsibility for enterprise software solutions.

Core Competencies

Expertise

Product Strategy

Measurable business value and competitive advantage through customer-centric product roadmapping and market positioning.

Customer Success

Maximizing retention and expansion through proactive engagement, success planning, and outcome-driven delivery.

Revenue Growth

Sustainable growth via intentional revenue practices, go-to-market alignment, and performance optimization.

B2B Software

Deep expertise in ERP, CRM, POS, and CPQ lifecycles from strategy through execution and customer adoption.

Payments & FinTech

Proven experience in payments technology, compliance, risk management, and fintech product innovation.

P&L Management

Track record of profitably scaling operations, cost optimization, and sustainable business growth.

Go-to-Market

Aligning sales, marketing, product, and customer success teams for accelerated market growth and penetration.

Innovation

Digital transformation and AI-powered product innovation driving competitive differentiation and customer value.

Thought Leadership

The Intentional Revenue® Framework

Companies using this approach achieve up to 2x the ARR.

Key Pillars

Three interdependent pillars that drive sustainable revenue growth

01. Customer Desired Outcome

100% alignment between sales and true customer needs. Sales conversations must focus on understanding and delivering against customer desired outcomes, not just feature selling.

02. Renewals & Yields

100% renewal rates and yield via systematic lifecycle management. Proactive engagement, success planning, and outcome tracking ensure customers continuously realize value.

03. Recommendations

100% likelihood of customer referral through proactive engagement. Satisfied customers become advocates when they achieve their desired outcomes and see measurable business impact.

"This is not about selling. Nor products. It requires all functions to work together."

— Mark Lukianchuk

Let's Connect

Discussions on B2B strategy, customer success, or advisory opportunities are welcome.

LinkedIn: linkedin.com/in/lukianchuk Email: mark.lukianchuk@gmail.com Location: Atlanta Metropolitan Area